I have been amazed by the many positive comments about the TEDx
speech I gave several years ago in Princeton called “Intelligent Influence.” This talk focused on one of the most
important words in the world that, amazingly, is “hidden in plain sight.” The
word “Influence” is used in
conversations virtually every day by millions of people around the world who
have not taken the time to understand the meaning and potential of this very powerful
concept.
I believe that positive strategic influence is the secret to leadership
and organizational success in today’s complicated business environment. My
research on influence led me to develop a concept called Intelligent Influence®
that is tailor-made for the business (and human interaction) realities of the
21st century. This unique leadership and strategy framework, which
consists of four components, has the potential to change how people interact
(especially in the business world). This approach has been so well received
that I founded an international management consulting firm named Strategic
Influence, LLC that has successfully helped executives, corporations,
government agencies and nonprofits effectively utilize Intelligent Influence to achieve extraordinary success.
This concept is extremely useful when you apply it to your
career goals and objectives. The first component, “Influence AwarenessTM”, is understanding how an
individual or group is influenced. Think about the person, events or things
that influenced you to pursue your current career or develop a passion for a
particular hobby or even sports team. We all do what we do, like what we
like and accomplish what we accomplish because of influence.
The second component, “Influence ImpactTM”, is understanding how an
individual or group currently influences others. Take a minute or two to think
about the influence that you have on others at home, at work and in your
community? Ask yourself the question “How am I currently influencing my boss,
co-workers, subordinates, family and friends?” My research indicated that there
are six distinct types of Intelligent
Influence. These are: Authority
InfluenceTM, Belief
InfluenceTM, Inspiration
InfluenceTM, Reputation
InfluenceTM, Resource
InfluenceTM and Thought
InfluenceTM. It is essential that you explore the extent to
which you have each of these types of influence at home and work.
The third component, “Influence ManagementTM”, is proactively managing how
you are influenced based on your analysis of your current influence (or lack
thereof). Every person should identify their developmental goals and write down
a plan to get the Internal InfluenceTM (training, mentoring,
etc.) they need to accomplish their External InfluenceTM (personal
and professional) goals. Make sure that you have Influence Integration and spend time being influenced by people who
think very differently than you do. This means that HR executives should spend
time with engineers, sales persons should spend time with finance executives
and CEOs should spend time with front line workers.
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